”Multiple-entry” Promotes “Two-Way Engagement” Between Hong Kong and Shenzhen
The number of mainland visitors reached 1.2 million during the Lunar New Year Holiday

  According to the latest data from the Wisers Tourism Index, the number of tourists in Hong Kong is expected to rise significantly by March 2025. Among these, the Visa-OTA indicator plays a crucial role. Since the resumption of the “Multiple-entry” Scheme for Travel to Hong Kong from Shenzhen on December 1, 2024, there has…

2025 Hong Kong’s Eight Key Travel Keywords Forecast

According to the latest data from the Wisers Tourism Index, the increase in posts related to transportation and tourist attractions in Hong Kong may indicate a rise in visitor numbers in February 2025. Notably, discussions about “attractions” on mainland OTA media have had a significantly positive impact on these predictions. In posts about “attractions,” advertisements related…

Improves Product Strategy and Drives Product Growth with Social Listening

    In the digital age, businesses are constantly seeking ways to improve their product strategies and drive growth. One of the most effective methods to achieve this is through social listening—the practice of monitoring and analyzing conversations on social media platforms to gather insights about customer opinions, preferences, and trends. By leveraging social listening, companies…

Leveraging WiseMonitor for Effective Competitor Analysis

    In today’s competitive landscape, effective competitor analysis is crucial for any business aiming to stay ahead. Understanding your rivals allows companies to identify market trends, gain insights into competitor strategies, and refine their own approaches. WiseMonitor, a leading media monitoring and social listening platform, offers powerful tools to conduct thorough competitor analysis, helping…

Mainland Visitors during Golden Week Hit Pre-Pandemic Level: Proposed resumption of Multi-entry Visas Expects to revitalize the tourism industry

  According to the latest data from the Wisers Tourism Index, the number of inbound travelers to Hong Kong is expected to significantly increase throughout October, primarily benefiting from the National Day Golden Week.   Since the end of September, promotions for the “MTR Octopus Fare-paying Trip Discounts” have appeared on mainland OTA media and…